Ag Town Branding

They say good things come in small packages

Congratulations to the Mypolonga Community WINNING the 2022 Agricultural Town of the Year award!

With 54 towns nominated, Mypolonga stood out as a small town of just 475, however, one that is incredibly large in spirit.

For more information visit https://solsticemedia.com.au/south-australian-agricultural-town-of-the-year-award/

This initiative is proudly supported by The Rural City of Murray Bridge and the Mypolonga Progress Association.


Mypolonga General Store 2

Along the banks of the Murray River lies Mypolonga, which began with returned soldiers settling and is still today a small but mighty agricultural town.

A community that has proven resilience in successfully adapting to drought, flood and frost while maintaining their market share and energy to explore new avenues. Generational practices are now matched with modern innovation such as robotic diaries, permaculture, organic, sustainable and water efficient primary production. Our producers now sell direct and embrace agri-tourism as an option to value add with many receiving recognition and awards at local, state and national levels.

Mypolonga was SA’s best kept secret that is now out in the open for all to enjoy.



#MypoSmallbutMighty



.Mypolonga Township from Drone

Off the main road and along the banks of the Murray River lies Mypolonga (Mypo), an area of just over 46 square kilometres and a population of around 475.

The township was gazetted in 1915 with many returned soldiers settling into the area planting orchards and turning reclaimed swamps into dairies. The legacy of these original settlers is a thriving and diverse agricultural food bowl that has not only survived through droughts and floods (including the 1956 flood where oranges were picked from boats!!), but is thriving due to the “think outside the box” mentality and resilience of those that live here.

Mypolonga Buffalo

Mypo has always been at the forefront of water efficiency programs, changing from channel irrigation to pipelines, adapting to new styles of irrigation with the removal of overhead sprinklers and the introduction of low throw sprinklers and drip irrigation. Water efficiency was not only gained by changing irrigation, but also changing the crops that were planted to be climate sustainable.

Generational farming practices are now matched with modern and innovative ideas such as robotic dairies, permaculture, organic, regenerative and sustainable farming and plastic drying tunnels. There are also educational and career pathways like Cows Create Careers to make students more aware of careers in agriculture.

Mypolonga Grapevines

From the dry lands to the swamps Mypo residents breed many different types of livestock – beef cattle, sheep, chickens, pigs, and bees to name a few. The crops grown are just as diverse – broad acre cereals and grains, onions, garlic, citrus, pomegranate, avocado, market gardens, olives, figs, finger lime, blueberries and stone fruit as well as three different types of dairies, goat, buffalo and cow.

Gone are the days when a co-op was the way to sell your produce – many of those with orchards now direct sell to retailers, chefs, distilleries and through farmer’s markets, with many value adding what is grown on their properties. This sees the produce sold far and wide (including the farmer’s market in Los Angeles).

Mypolonga Aussie Apricots

With greater exposure to the products grown and produced in Mypo the recognition is now being seen with awards being given for jams, cheeses, olive oil, chutney and gin at local and national levels.

Agri-tourism may be a new name, but the principles have been around for decades (as this has always been a way to create additional income for farmers) with B&B’s, river camping, dairy tours, pick your own days and orchard tours being the staple of many businesses. This is enhanced by museums that take visitors on a journey through agricultural heritage with displays of vintage farm machinery and give visitors an insight into life in Mypo.

Mypolonga Riverfront

This is an ever-evolving space with producers developing new experiences for visitors to enjoy and be entranced by the rural lifestyle.

Mypo also has a full range of auxiliary services that keep the farms working. These are services like mechanics, earthmovers, milk tanker drivers, irrigation specialists and agronomists. Recognition also needs to be given to the seasonal workers who plant, pick, pack, prune and process all that is grown - no agricultural community could survive without them.